MEDIA ADVISORY

MAD DOC®’S CEO TO PRESENT “CHARACTERS IN
VIDEO GAMES” AT MERRIMACK COLLEGE

WHO:

Dr. Ian Davis, (a.k.a. The Mad Doctor), CEO of Mad Doc ® Software

THE HOT TOPIC:

“Characters in Video Games”

GET READY FOR:

Insights and perspectives from one of the game industry’s top AI experts on one of the most pressing topics in the market today: how to make great characters in video games. Also on tap for the night’s talk – a cool demo of a game in progress, using some of the most cutting edge advancements in game technology.

WHERE:
Merrimack College, Andover, MA.
WHEN:
Dr. Davis will be presenting his lecture February 20, 2005
BACKGROUND:
Dr. Davis, former Technical Director at Activision Studios, is widely acknowledged as one of the top artificial intelligence experts in the video game industry. Davis is a trusted advisor to some of the most important publishers in the industry and is active in the gaming community, serving as a Peer Panel Leader for the Academy of Interactive Arts and Sciences Peer Panel for Gameplay Engineering. He is a highly sought speaker who presents in academic and game-focused venues, and has been interviewed for online, print and television media. .
PRESS:
Interviews, photo opportunities and insights from Dr. Davis will be granted at the conference and via one-on-one interviews live, as well as via phone post show.
CONTACT:
Sandy O’Toole, Mad Doc PR (978) 687-8024. Please also feel free to email inquiries to: [email protected].